Benetti, the company specialized in vertical garden, fortifies its presence in high-level football landscape, starting a new collaboration with the Berner Sport Club Young Boys, better known as Young Boys. The team plays and won seventeen times the Super League, the highest division in the Swiss soccer championship and competes in the Champions League at a European level.
The partnership sees the installation of Benetti's product in the company-owned Wankdorf stadium in Bern, with the aim of bringing a more comfortable and distinct look to the stadium areas.
The partnership sees the installation of Benetti's product in the company-owned Wankdorf stadium in Bern, with the aim of bringing a more comfortable and distinct look to the stadium areas.
For this project, Benetti dressed the Vip Lounge with a 480x300cm Benetti Moss wall, designed with Moss Forest for the background that reminds the football field thanks to its deep green. The writing of the German-Swiss sentence “Schön Bisch Da” which means “It is beautiful that you are here” is centered on the wall and is a message addressed to welcome the guests.
The writing has been made with a variation of Moss Cream which has been used to remind of the stadium line colors and create a contrast with the background. The Moss brings its unique green touch to the VIP Lounge creating this distinguishing feature and producing an elegant environment.
The writing has been made with a variation of Moss Cream which has been used to remind of the stadium line colors and create a contrast with the background. The Moss brings its unique green touch to the VIP Lounge creating this distinguishing feature and producing an elegant environment.
Benetti Moss Vip Lounge at Young Boys' Wankdorf Stadium
Thanks to its properties, Benetti Moss thus promotes the well-being of guests by increasing the air quality, allowing supporters to enjoy the game in a complete peace of mind as well as giving aesthetic personality and creating a visual connection between the players on the field and those who are guests in the Lounge.
With this new project and this collaboration, Benetti strengthens its position in sport environment, not only in Italy but also on the international level.
With this new project and this collaboration, Benetti strengthens its position in sport environment, not only in Italy but also on the international level.
