SCENOGRAPHIC PRESENCE OF GREEN
BENETTIHOME, a young and dynamic Italian company, will be present on the Love Island television set with its product BENETTIMOSS, the stunning vertical garden that transforms every interior into a magical green setting.
Love Island is an international success and has been broadcast in 18 countries, before arriving in Italy, produced by Discovery Italia and Freemantle and presented by the influencer Giulia De Lellis. The format features 5 boys and 5 girls in search of love in a villa in Gran Canaria where the competitors will live isolated from the world under the constant eye of the cameras. A vertical garden will be set up aiming to combine the pleasantness of the aesthetic impact with the sense of well-being generated by sight and contact with the green element.
It’s name is BENETTIMOSS and it is made with a 100% natural and stabilized lichen, cladonia stellaris, a moss collected in the woods of Northern Europe and today widely used in interior design. A product with unique characteristics and zero maintenance, which makes the use of indoor green pleasant and friendly.
The scenographic presence of green in the interiors is not only related to an aesthetic factor linked to current trends, but also to the evident positive effects of relaxation and well-being that the presence of the 'green' element can generate at home, in the office, in commercial spaces, as well as in restaurants and hospitality venues.
When it comes to BENETTIMOSS, this pleasure combining nice look and well-being does not require any management in terms of light, water and maintenance. Showing highest versatility of application, the garden can be laid both in the project phase and at a later time. The product is offering advantages also from the point of view of cleaning, thanks to the absence of electrostatic charge that does not attract dust, ensuring stability and durability over time. The panel has good sound-absorbing qualities and fire-retardant properties certified in class A by the American fire behaviour tests.
Born in 2016, the company BENETTI HOME boasts thirty years of professional experience of the owners in the field of interior design and its corporate mission is to design spaces with the magic arising from the 'Italian design emotion.'
Our strength is the great design skill and a strong reactivity in offering a prompt and quality service, alongside a list of references that allows us to boast customers like Amazon, Facebook, Google, Adidas, Yves Rocher. In Milan, among others, we created our green walls for Mustela, in Verano Brianza for Media World. We are able to carry out extremely interesting projects both in Italy and abroad, especially in the United States, in collaboration with the largest architectural studios in the world, such as Gensler or Perkins Will.
Stivens Benetti, owner of the company
