Two forms of art and interior design: wallpaper and ceramics. Two iconic Italian companies in the world of industry and production: Zambaiti Parati, specialized in the wallcoverings sector with wallpapers and digitals panels, and Gruppo Bardelli, specialized in ceramics and ceramic mosaic.
A new and unprecedented combination is born, a dialogue between materials and textures that elevates the environment to a new dimension of beauty and style to create an unprecedented event. Mimesi, a unique installation that valorizes and creates something spectacular and unexpected for Milano Design Week 2024, from April 15th to 21st, in the heart of Brera Design District, on Corso Garibaldi.
Mimesi, with its dreamlike meaning of “representing reality through the artist’s eyes”, takes on a new concept at the corporate level, in a reinterpretation of design through the creations of ceramics for Gruppo Bardelli and wallpapers for Zambaiti Parati.
Mimesi aims to tell the dimension of spaces and designs according to the soul and visions of two corporate realities sharing a deep root in Italian craftmanship with a common philosophy: commitment to excellence, continuous innovation and attention to details in a constant vision of creativity. The reflection of the M in Mimesi symbolizes the two souls of the projects, the absence of parts of the font enhances the partnership dialogue, overall, the word is complete with meaning.
A new and unprecedented combination is born, a dialogue between materials and textures that elevates the environment to a new dimension of beauty and style to create an unprecedented event. Mimesi, a unique installation that valorizes and creates something spectacular and unexpected for Milano Design Week 2024, from April 15th to 21st, in the heart of Brera Design District, on Corso Garibaldi.
Mimesi, with its dreamlike meaning of “representing reality through the artist’s eyes”, takes on a new concept at the corporate level, in a reinterpretation of design through the creations of ceramics for Gruppo Bardelli and wallpapers for Zambaiti Parati.
Mimesi aims to tell the dimension of spaces and designs according to the soul and visions of two corporate realities sharing a deep root in Italian craftmanship with a common philosophy: commitment to excellence, continuous innovation and attention to details in a constant vision of creativity. The reflection of the M in Mimesi symbolizes the two souls of the projects, the absence of parts of the font enhances the partnership dialogue, overall, the word is complete with meaning.
Mimesi materializes in an installation characterized by a street showcase and a lounge for meetings and sharing. The surprising aspect of the display a play of continuous effects of infinite reflections of wallpapers and colorful ceramics which, thanks to a mirrored area, creates colored and lights scenographies even during the evening. The interior is a narrative of wallpaper panels and ceramic tiles at various heights that valorizes the materiality of the areas and the variety of proposals from the companies' collections.
Among those, Zambaiti Parati offers the Atelis collection by Michele De Lucchi’s AMDL Circle of and Andrea Boschetti's Metrogramma, the new collection Home and its collections from the Contract division.
To frame the spaces of the lounge area, the wallpaper creates a curtain promoting a concept for a different use of classic wallpaper installation. The Ceramica Bardelli tiles are applied to create boiserie suggesting additional uses.
The Mimesi project by Gruppo Bardelli and Zambaiti Parati offers a complete and fascinating view of a unique environment. An innovative and creative collaboration translating in the total look which goes beyond the traditional bounderies of interior decoration.
Mimesi celebrates the harmonious fusion of ceramics and wallpaper.
Among those, Zambaiti Parati offers the Atelis collection by Michele De Lucchi’s AMDL Circle of and Andrea Boschetti's Metrogramma, the new collection Home and its collections from the Contract division.
To frame the spaces of the lounge area, the wallpaper creates a curtain promoting a concept for a different use of classic wallpaper installation. The Ceramica Bardelli tiles are applied to create boiserie suggesting additional uses.
The Mimesi project by Gruppo Bardelli and Zambaiti Parati offers a complete and fascinating view of a unique environment. An innovative and creative collaboration translating in the total look which goes beyond the traditional bounderies of interior decoration.
Mimesi celebrates the harmonious fusion of ceramics and wallpaper.
