Two forms of art and interior design: wallpaper and ceramics. Two iconic Italian companies in the world of industry and production: Zambaiti Parati, specialized in the wallcoverings sector with wallpapers and digitals panels, and Gruppo Bardelli, specialized in ceramics and ceramic mosaic.
A new and unprecedented combination is born, a dialogue between materials and textures that elevates the environment to a new dimension of beauty and style to create an unprecedented event. Mimesi, a unique installation that valorizes and creates something spectacular and unexpected for Milano Design Week 2024, from April 15th to 21st, in the heart of Brera Design District, on Corso Garibaldi.
Mimesi, with its dreamlike meaning of “representing reality through the artist’s eyes”, takes on a new concept at the corporate level, in a reinterpretation of design through the creations of ceramics for Gruppo Bardelli and wallpapers for Zambaiti Parati.
Mimesi aims to tell the dimension of spaces and designs according to the soul and visions of two corporate realities sharing a deep root in Italian craftmanship with a common philosophy: commitment to excellence, continuous innovation and attention to details in a constant vision of creativity. The reflection of the M in Mimesi symbolizes the two souls of the projects, the absence of parts of the font enhances the partnership dialogue, overall, the word is complete with meaning.
A new and unprecedented combination is born, a dialogue between materials and textures that elevates the environment to a new dimension of beauty and style to create an unprecedented event. Mimesi, a unique installation that valorizes and creates something spectacular and unexpected for Milano Design Week 2024, from April 15th to 21st, in the heart of Brera Design District, on Corso Garibaldi.
Mimesi, with its dreamlike meaning of “representing reality through the artist’s eyes”, takes on a new concept at the corporate level, in a reinterpretation of design through the creations of ceramics for Gruppo Bardelli and wallpapers for Zambaiti Parati.
Mimesi aims to tell the dimension of spaces and designs according to the soul and visions of two corporate realities sharing a deep root in Italian craftmanship with a common philosophy: commitment to excellence, continuous innovation and attention to details in a constant vision of creativity. The reflection of the M in Mimesi symbolizes the two souls of the projects, the absence of parts of the font enhances the partnership dialogue, overall, the word is complete with meaning.
Mimesi materializes in an installation characterized by a street showcase and a lounge for meetings and sharing. The surprising aspect of the display a play of continuous effects of infinite reflections of wallpapers and colorful ceramics which, thanks to a mirrored area, creates colored and lights scenographies even during the evening. The interior is a narrative of wallpaper panels and ceramic tiles at various heights that valorizes the materiality of the areas and the variety of proposals from the companies' collections.
Among those, Gruppo Bardelli presents the ceramic tiles collection exalting the dialogue between functionality and aesthetic. The following products will represent the brand Ceramica Bardelli: Trame, Clayborn – design by AI, Lines – design by StorageMilano, Cromatica (including Cromia, Volume, Diamond, Hexa, Hexa Matt), Tubes – design by Gianmaria Bardelli, Zip – design by Meneghello & Paolelli, Palladiana – design by Studiopepe. For Appiani, Gruppo Bardelli includes the new Eden and Pastelli collections, and there will be Flauti for Ceramica Vogue.
The Mimesi panel, which takes its name from the event, stands out for its uniqueness and as wallpaper interacts with Appiani mosaic from Gruppo Bardelli.
To frame the spaces of the lounge area, the wallpaper creates a curtain promoting a concept for a different use of classic wallpaper installation. The Ceramica Bardelli tiles are applied to create boiserie suggesting additional uses.
The Mimesi project by Gruppo Bardelli and Zambaiti Parati offers a complete and fascinating view of a unique environment. An innovative and creative collaboration translating in the total look which goes beyond the traditional bounderies of interior decoration.
Mimesi celebrates the harmonious fusion of ceramics and wallpaper.
Among those, Gruppo Bardelli presents the ceramic tiles collection exalting the dialogue between functionality and aesthetic. The following products will represent the brand Ceramica Bardelli: Trame, Clayborn – design by AI, Lines – design by StorageMilano, Cromatica (including Cromia, Volume, Diamond, Hexa, Hexa Matt), Tubes – design by Gianmaria Bardelli, Zip – design by Meneghello & Paolelli, Palladiana – design by Studiopepe. For Appiani, Gruppo Bardelli includes the new Eden and Pastelli collections, and there will be Flauti for Ceramica Vogue.
The Mimesi panel, which takes its name from the event, stands out for its uniqueness and as wallpaper interacts with Appiani mosaic from Gruppo Bardelli.
To frame the spaces of the lounge area, the wallpaper creates a curtain promoting a concept for a different use of classic wallpaper installation. The Ceramica Bardelli tiles are applied to create boiserie suggesting additional uses.
The Mimesi project by Gruppo Bardelli and Zambaiti Parati offers a complete and fascinating view of a unique environment. An innovative and creative collaboration translating in the total look which goes beyond the traditional bounderies of interior decoration.
Mimesi celebrates the harmonious fusion of ceramics and wallpaper.